What is the Best Buy Affiliate Program?
The Best Buy Affiliate Program is a revenue share program that gives you the opportunity to earn commission each time your site or app drives visitors to make a qualifying
We like to reward hard work. The more your visitors buy qualifying BESTBUY.com
products, the more money you can earn. It's that simple and it's free to join!
A Trusted Partner
As the world’s largest consumer electronics retailer, we're one of the most recognizable and trusted
brands. Our site is packed with ratings and reviews, buying guides, and other trusted resources to
help customers make smart purchasing decisions. Join us on our continued path of growth and
innovation. We welcome you to be part of the Best Buy legacy.
Tools For Success
We offer a huge selection of tools and rich content to add to your website. You'll have access to a
library of text links, weekly banner ads, widgets and our collection of APIs featuring the robust
Best Buy product catalog. We'll also send you weekly newsletters and special announcements that
feature exciting products, promotions and services.
The following steps will walk you through signing up for the Best Buy Affiliate Program.
Step 1: Register for Affiliate Program
The following link will gather key data necessary to sign you up for the program. Once you have
completed the form, you will receive a LinkShare Site ID that is your unique identifier in the
Step 2: Notify us of your LinkShare Site ID
Please submit the contact form with the
following information from your application to complete the registration process.
- Your LinkShare Site ID
- Company Name
- Contact Name
- Contact Email
Within three business days (72 hours), LinkShare will send you an offer using the LinkShare Publisher
Dashboard interface so that you can get started. You will find your Best Buy offer under "Affiliate
Network Programs". If you do not receive an offer within three business days please contact us.
Step 3 (optional): Get a Best Buy API Key
Use our APIs to get the most recent product, price and availability information. If you would like
access to API data you will need an API key. It's easy. Just visit
Get API Key
and sign up with your email address. We'll send you an email with instructions on how to activate
your new key.
For more information about using our APIs, please visit our
Step 4: Add Your LinkShare Affiliate Tracking Code to Your Queries
As an affiliate, you must add the LinkShare Affiliate Tracking Code to your queries
to receive credit for a customer purchase. Your LinkShare Affiliate Tracking Code can be found first
by going to the LinkShare Publisher Dashboard interface and looking at any link code generated by
your account. The LinkShare Affiliate Tracking Code is the 11 character alphanumeric code behind
“id=” and before “&offerid=” in the link code.
Below is an example of a Best Buy Products API query and reference attributes to
BESTBUY.COM including an example
LID=LinkShare Affiliate Tracking Code
By doing this, you will receive two important attributes in the Best Buy Products API response:
linkShareAffiliateUrl - This link directs the visitor to the
BESTBUY.COM product detail page and tracks referral sales to your LinkShare
Affiliate Tracking Code.
linkShareAffiliateAddToCartUrl - This link adds the product to the visitor's
BESTBUY.COM cart and tracks referral sales to your LinkShare Affiliate Tracking
Your LinkShare Affiliate Tracking Code can be found on the Publisher Dashboard by selecting
Links, clicking on one of your advertisers, selecting a link type from the box at left, and
then clicking Get Link. The eleven-character code following id= is your LinkShare Affiliate
For more information about using our APIs, please visit our
What is Affiliate Marketing?
Affiliate marketing is an online advertising channel in which advertisers (online merchants that sell
products or services) pay publishers (independent parties that promote the products or services of
an advertiser on their Web site) only for results, such as a visitor making a purchase or filling
out a form, rather than paying simply to reach a particular audience. This "pay-for-performance"
model is in essence the modern version of the "finders'-fee" model, where individuals who introduce
new clients to a business are compensated. The difference in the case of affiliate marketing is that
advertisers pay their publishers only when the new client introduction results in a sale or a lead,
making it a low-risk, high-reward environment for both parties.
How do I sign up?
You can sign up for the Best Buy Affiliate Program through our partnership with LinkShare. An
affiliate marketing company, LinkShare has technology that will allow you to track your BESTBUY.COM
sales and earn commissions on the BESTBUY.COM purchases that you generate through
What are the Best Buy commission rates?
The Best Buy Affiliate Program commission rates (below) are subject to change. Details regarding
these rates can also be found in the LinkShare Publisher Dashboard when you officially join the
- All Eligible Product Categories: 1.00%
- Geek Squad Services: $10 Bounty
- Mobile Phones with Service Plan Activations: $5 Bounty
Best Buy does not pay commissions on Gift Cards, Warranties, Laptops, Tablets, Desktops, Video Game Hardware (including Virtual Reality Hardware), Point of Sale Activation (POSA) Cards and Apple-branded Watches and Phones or transactions on 3rd Party
How will Best Buy communicate with me?
As a publisher in the Best Buy Affiliate Program you will be provided with frequent communication to
ensure that you are aware of our most current offers and promotions. We have a few different forms
of communication that you will receive over the duration of our relationship:
Your first communication will arrive from the Best Buy Affiliate Team, welcoming you to our program
when your application is accepted.
Once you have joined the program, you will receive our weekly affiliate newsletter in your LinkShare
mail. The newsletter includes our top offers and promotions for the week.
Within a few weeks of joining the program, you will receive an additional, personalized e-mail from a
member of our team at LinkShare. This e-mail will provide you with more information to jump start
your promotion of Best Buy so you can get some helpful direction and start earning money fast. We'll
provide tips, great promotions and specific products that Best Buy wants you to help promote.
Furthermore, as part of our newsletter efforts, you will receive notifications about our 2-Day and
3-Day Sales as they arise, Special Announcements (alerts about changes to the program terms or other
high priority messages) and of course, Holiday offers and promotions!
And, don't be surprised if you occasionally hear directly from one of our team members at Best Buy or
LinkShare! In an effort to ensure that the program grows and our publishers are successful, we may
contact you to build the relationship, optimize our placements, or participate in a survey or sales
contest. We value our publishers and want this to be a successful partnership.
How will I find out about sales and weekly offers?
Your best bet is our weekly newsletter! This newsletter comes out on Fridays, BEFORE the new deals
hit the site or the newspaper and our publishers count on it as the primary source of offers and
deals for the week. Our only request is that you wait until Sunday to post these offers.
What tools are available? (e.g. product catalog, banners, text links, widgets, API)
As a commitment to our publishers, we have assigned more resources to making the Best Buy affiliate
program a top program in the LinkShare network. We have a wide variety of promotional banners and
text links, a specific redirect link (so that you can link to individual products), a robust product
catalog, video widgets and Open API’s. We welcome you to use any and all of these tools as you see
fit. And if you have any thoughts or feedback on them, please share it with us!
What is the action referral period?
When will I get paid?
Best Buy pays its affiliates on a monthly basis. Best Buy extends all transactions each month, so
your initial payment for Best Buy sales will come 60 days after your first Best Buy sale (i.e., for
sales that post in January, you will be paid in late March) LinkShare issues checks for total earned
commissions at no minimum.
When will Best Buy orders post to my publisher account?
LinkShare offers near-real-time reporting where publishers can view sales/orders that have been
placed almost real-time. Please note that monthly payments can/will vary from publisher reporting
due to cancellations, returns, and removal of fraudulent orders.
How does Best Buy account for returns or cancellations?
Best Buy batches in returns and cancelled orders on a daily basis the day after they are processed at
Best Buy. The return/cancellation rate is quite low, due to the fact that Best Buy only submits
shipped orders into LinkShare.
How does Best Buy handle missing order requests?
Missing orders are reviewed twice a month. Best Buy reviews missing orders that are entered into
LinkShare's Transaction Inquiry Manager. Per the Best Buy Special Terms and Conditions, Best Buy
only reviews missing orders that are 90 days old or less.
What is the policy for search publishers?
Brand and trademark bidding in any form is not allowed in the Best Buy affiliate program. We highly
recommend that publishers make the Best Buy brand (as well as any misspellings) a negative match in
search campaigns. When you accept the program term in LinkShare, you are also agreeing to our search
policy. Please review it carefully prior to accepting the program terms to ensure that you will be
able to abide by them.
Who can I contact with further questions?
Please e-mail us at email@example.com
Will I earn commissions on qualifying orders placed through mobile phones and tablets?
Yes, Best Buy pays commissions on qualifying orders placed through a mobile phone or tablet device as
long as a customer went through an approved LinkShare tracking link.
What do I need to do to use the Buying Options API
If an affiliate partner would like to use the Buying Options API there are some guidelines they will
want to follow to ensure they receive their affiliate credit. Currently there is NOT a way to pass
LID into the Buying Options API. This is something we are investigating for the future. An affiliate
can use the Buying Options API to identify available offers but will need to do secondary call to
our Products API using their LID to generate the appropriate affiliate LinkShare urls. It is also
not possible to use the addToCartUrl or linkShareAffiliateAddToCartUrl with the expectation that you
added to your page. If you are interested in doing this please contact us
and we can provide examples and guidance.
How is my LID used and what is the difference between my LinkShare Affiliate Tracking Code and my
LinkShare Site ID?
Queries to the Best Buy Products API must include an “LID” value. Your LID may also be referred as
your LinkShare Affiliate Tracking Code, Affiliate ID, Rakuten Affiliate Network ID or Encrypted ID.
Your LID is an 11-character alphanumeric code that can be found by going to your Rakuten Publisher
Dashboard and then clicking Get Link. Your LID is used by the Best Buy Products API endpoint to
generate the value in the
linkShareAffiliateUrl and the
attributes. When the
linkShareAffiliateUrl or the
linkShareAffiliateAddToCartUrl is used by a customer (and all other criteria met) an
Affiliate will get the appropriate credit for the sale.
The LinkShare Site ID (SID) is a unique number used in the Rakuten Affiliate Network to identify
different marketing channels. The Raukuten support team can use your LinkShare Site ID to locate
your record, so please include it in any communications you send Rakuten. Your Link Share Site id is
typically a 5-digit number.
Example Best Buy Products API Query using an LID